Clarify your strategy, refine your design
& amplify your brand’s message.
Apricot Branding, LLC, is a strategic branding and design firm dedicated to empowering visionary companies to amplify the impact and maximize the potential of their brands through strategic communications, visual storytelling, and marketing solutions.
Areas of Expertise
Our deep expertise focuses primarily on 3 key areas that are all interconnected.
Web Solutions
It's not enough to just have a stagnant website, your website needs to actually work. Let's strategize on how we can improve your online presence and help you achieve your online goals through creative, strategic and technical support.
Branding
A lot of business owners never uncover their brand’s true potential. We help you achieve your vision by combining insight, strategy, creativity, and empathy to drive meaningful impact.
Publishing
The self-publishing process does not have to be difficult, confusing, or complex. Apricot Press is our publishing arm, specializing in non-fiction publishing so that you can tell your story and grow your brand as an author.
Get Started Today
Schedule a free initial consultation today over the phone, via zoom or at the office location in Maryland. Let’s clarify your goals, needs, and challenges.
Here Is What Our Clients Have To Say
“I highly recommend working with Apricot Branding, Eddie’s exceptional talent, unwavering commitment, and exceptional work ethic is incredible.
S. Woodward
Founder, ReCoup, Inc.
I worked with Apricot Branding to develop my business landing page. I was provided a full breakdown of how to craft and what should be included in an effective landing page. The consultation I received was excellent and the product (the landing page) is amazing. I received answers to any and all questions I had leading to, during and after the project was complete. I recommend Apricot Branding to others.
E. Enworom
The Encore Enterprise
Eddie is a great resource for local businesses who need branding and website support. He is a great person all around and truly cares about the quality of his work and relationships he generates from it. I recommend his services no doubt.
R. Graham
Fractional CMO, CBRG Digital
Visit the Blog
Stay informed and inspired by the ideas, innovations, and strategies that are shaping modern brands.

The Innocent Archetype: Sincerity & Purity
The Innocent Archetype revolves around purity, simplicity and optimism. This archetype is identified for its emphasis on childlike wonder and

Use Storytelling To Boost Customer Engagement
Brand Storytelling Brand Storytelling is about creating emotional connections that resonate with people on a more human level. By using

5 Manifesto Examples in Branding and Design
Manifesto Definition A manifesto is a published declaration of the views, intents and motives of an individual, company, organization, party
ACCESS YOUR FREE 10-MIN ASSESSMENT
Discover How Clear Your Brand is in 2026
When your brand is not clear, it becomes harder to grow. This assessment helps you evaluate how clear and compelling your brand truly is and uncover areas of improvement.
- Answer a series of simple questions across 4 key areas of your brand.
- Review your Brand Clarity Score to see where clarity is strong and where it may need improvement.
- Use this score as a benchmark to measure progress over time.