Apricot Branding

The Business Leadership Academy: Cohort III

Eddie Egesi gave a 1hr presentation on website strategy and optimization at The 2024 Business Leadership Academy. This was a hands-on learning experience by the Maryland Black Chamber of Commerce which focused on business ownership, growth, marketing & operations.

Wed Feb 14, 2024

M&T Bank Accelerator Program: Marketing & Outreach Session

Eddie Egesi hosted the Marketing & Outreach Session of The M&T Accelerator Program. This was a 2hr virtual session covering high-level branding/marketing plans, social media, networking and community partnerships.

The M&T Accelerator Program is an 8-week program that is offered to businesses in Prince George’s County for free from September 26th till November 14th. The program covered a variety of topics, including marketing, financial management, and pitching. The goal is to equip these businesses with the tools and resources they need to succeed in today’s competitive market.

Tue Oct 24, 2023

startup bootcamp

The MBCC Startup Bootcamp

The Startup Bootcamp was a short seminar that was organized by the MBCC and sponsored by Montgomery County Maryland. It featured experts from the local community who spoke on a variety of topics to aid in starting and sustaining a successful business. The topics ranged from business planning to insurance, marketing and website development.

In this physical event, Eddie Egesi of Apricot Branding gave a short presentation on “3 Big Changes to Improve Your Site Performance.” In this talk, listeners were informed about 3 crucial things to consider that have a major impact on their site performance.

Location: The Silver Spring Innovation Center, 8070 Georgia Avenue, Silver Spring, MD, 20910.

Thur Oct 5, 2023

Elevate Your Brand

The Elevate Your Brand Series was a virtual seminar hosted by Eddie Egesi of Apricot Branding in collaboration with the Maryland Black Chamber of Commerce and the Level Up Program powered by FSC First.

In this 6 part series, listeners were provided with insights to help them maximize the impact of their brands to achieve greater results in their marketing and sales efforts. We spoke about building an emotional brand, aligning your branding with your marketing and sales, uncovering your brand’s uniqueness, building trust and credibility and achieving more clarity on your brand.

Thur, July 13 – Sept 21

Eddie Egesi seminar

Fast Connections for Business Success

Eddie Egesi was chosen as a valuable resource for businesses twice by FSC First as part of their Fast Connections Event. As part of the program, he had one one-on-one branding consultations with local business owners at the event who had questions related to marketing their brands.

Tue, June 13, 2023

Eddie Egesi

Black Business Olympics, Day 7

The Black Business Olympics is a show that showcases Black entrepreneurs from around the United States who are making an impact in their industry. In a live interview on The Black Business Olympics, Eddie Egesi spoke about building an emotional brand that has more meaning in people’s lives. In this interview, you will learn:
  • The importance of emotion in purchase decisions.
  • The Emotional drivers that motivate customers to prefer a brand over others.
  • Helpful strategies to help you create a more emotional connection with your audience.

Sun, May 28, 2023

Coffee with T Podcast

Whether you’re an aspiring entrepreneur or a seasoned business owner, this interview is a game-changer. Gain practical tips, explore engaging analogies, and unlock the secrets of branding success with Eddie Egesi on the Coffee with T Podcast.

Discover the five key elements that will elevate your brand to new heights! From forging emotional connections to creating authenticity, differentiation to crystal clarity, this episode will empower you with invaluable insights and strategies. 

Tue, July 18, 2023

The Cortez Hustle Show

The Cortez Hustle Show is a business podcast that features guests and topics that help entrepreneurs start, grow and sustain a profitable business. In this interview, Eddie Egesi shares a little bit about his background story, how he started Apricot Branding, and what Branding is really all about.

Mon, Feb 6, 2023

The Interactive Business Marketing Seminar

The Interactive Business Marketing Seminar was a physical event sponsored by the MBCC, PGCC, The FSC First Level Up Program and The City of Mount Rainier, MD. In this event, Eddie Egesi joined other marketing consultants to provide listeners with branding and marketing advice to take their business to the next level.

Location: Media Arts Lab, 3311 Rhode Island Ave, Mount Rainier, MD, 20712

Thurs, Feb 16, 2023

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